Wednesday, November 9, 2011

Fall 2011 Term Project

The project for the semester is to develop a plan for a new green business or a plan to green an existing business.

Questions you should answer in the project are:

What is the product or service you are going to offer?

What is it about this product that makes it green?

Who will your customers be?

What advantages will your product have in the marketplace?

Who is your competition?

What problems will you have to overcome in the marketplace?


You can choose any aspect of green and sustainable business that interests you.

Some ideas include:

Recycling
Alternative energy
Organic Foods
Sustainable Farming
Socially Responsible Business
Zero Emissions

The project is due by Dec 14th. The last night of class.

Wednesday, November 2, 2011

Transportation viewing

Here is Amory Lovins Ted presentation on winning the oild endgame

Oil Endgame

Here is the link to the book web site if you're interested. Read the executive summary but read as much as you're interested in

Oil Endgame Book


Interesting presentation by Bill Ford on gridlock

Bill Ford


This is nearly the identical presentation Amory Lovins made at the Commonwealth Club done for the Lawrence Berkeley Labs

Lovins